Shandong New Element Biotech To Showcase Natural Vitamin E At Natural Products Expo West 2025 in Anaheim
Mar 03, 2025
Shandong New Element Biotech to Showcase Natural Vitamin E at Natural Products Expo West 2025 in Anaheim
Shandong New Element Biotechnology Co., Ltd. (NE Nutrition), a global leader in natural vitamin E production, is set to participate in the Natural Products Expo West 2025 from March 4-7 at the Anaheim Convention Center, Los Angeles. As one of the top three manufacturers in the antioxidants sector, NE Nutrition aims to strengthen client relationships and explore new partnerships while highlighting its cutting-edge, sustainably sourced vitamin E solutions.
NE's Natural Vitamin E: A Benchmark in Purity and Performance
NE's flagship product, d-alpha-tocopherol (natural vitamin E), is derived from non-GMO plant sources, including sunflower oil and soybean oil, through advanced molecular distillation. Key differentiators include:
Superior Antioxidant Efficacy
98% purity grade, exceeding industry standards (typically 90–95%).
Enhanced stability for extended shelf life in functional foods, dietary supplements, and skincare products.
Synergistic compatibility with omega-3s, probiotics, and other sensitive bioactive ingredients.
Sustainability-Driven Production
Carbon-neutral manufacturing powered by renewable energy.
Zero-waste extraction process: Byproducts repurposed for animal feed and biofuels.
Certified organic (USDA, EU) and non-GMO (NON-GMO Project Verified).
Customizable Solutions
Tailored formulations for liquid emulsions, powder blends, or softgel encapsulation.
Compliance with global regulatory frameworks (HALAL, KOSHER, ISO9001, FSSC 22000).
Strategic Goals for Expo West 2025
NE's delegation, led by CEO Dr. Li, will prioritize:
Client-Centric Engagement: Demonstrating applications in trending categories like plant-based snacks, immunity-boosting supplements, and clean-label cosmetics.
Market Expansion: Targeting North American brands seeking eco-conscious, traceable ingredients.
Innovation Showcase: Previewing a patent-pending "Smart Antioxidant Complex" combining vitamin E with rosemary extract for heat-resistant baking applications.
Industry Recognition and Future Vision
Ranked among China's top three vitamin E exporters by Nutraceuticals International, NE has supplied Fortune 500 clients, since 2012. At Expo West, the company will unveil its 2026–2028 roadmap, emphasizing:
R&D Investments: $20 million allocated to bioactive encapsulation technologies.
Circular Economy Initiatives: Partnerships with European agro-suppliers for closed-loop sourcing.
Quotes from Leadership
Dr. Li, CEO of NE:
"Expo West is the ideal platform to align with global demand for clean, science-backed antioxidants. Our mission is to empower brands to deliver healthier, sustainable products without compromising efficacy."